Golden Hour

Aqua (Water, Eau), Cetyl Alcohol, Glycerin, Behentrimonium Methosulfate, Cetearyl Alcohol, Propylene Glycol, Glyceryl Stearate, PEG-100 Stearate, Guar Hydroxypropyltrimonium Chloride, Quaternium-75, Ceteareth-20, Hydrolyzed Soy Protein, Parfum (Fragrance), Citric Acid, Tetrasodium EDTA,
Methylchloroisothiazolinone, Methylisothiazolinone, Basic Brown 17, Basic Red 51, Basic Red 76, HC Blue 16

✔ DIY Friendly – Easy, mess-free application at home
✔ Hydrating & Deep Conditioning – Nourishes and softens hair
✔ Long-Lasting Semi-Permanent Color – Vibrant results that fade beautifully
✔ No Harsh Chemicals – Free from peroxide, ammonia, and PPD
✔ 100% Vegan & Cruelty-Free – Kind to hair, kind to animals

Step 1
Shampoo your hair and dry it completely. Do not use conditioner or any additional hair treatments. Apply petroleum jelly around your hairline to prevent staining and wear protective gloves.

Perform a strand test with your color(s) to ensure you'll love the result on your current base. If your strand test results are not to your liking, you may need to change your color plan or lighten your base further before proceeding.

Step 2
Pour all chosen hair colors into Arctic Fox bowls. For best results, mix your color in a bowl first to evenly distribute the pigment, even if you're using a single shade! Never apply straight from the bottle! Section your hair based on the desired look. For full coverage, work with small sections. If you’re creating money pieces, section out the front strands. For a split dye effect, part your hair down the middle.

Step 3
Apply the color evenly in small sections using the Arctic Fox brush. Leave it in for at least 30 minutes. For the best results, cover your hair with a plastic cap and use heat or blow dry for up to 15 minutes.

Step 4
Rinse your hair in cold water, making sure to keep the color away from your face.

Step 5
Style as desired, pose for a picture, and share your new look with us!